AVIOS:
DR LINDA PAPADOPOULOS
Brief - To raise awareness of the Avios brand and to encourage the public to use all their well deserved holidays from work.
Execution - It was great to be able to sit down with Psychologist Dr Linda Papadopoulos to discuss her thoughts on how important it is to take some down-time from work. We used voxpops from the public to bring the video to help the video be even more relatable and to back up what Dr Linda Papadopoulos highlighting. |
Outcome - The combination of a celebrity spokesperson and voxpops from the general public resulted in a engaging video ideal for Avios to share across social media before the holiday season.
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