D-Link: Motion Graphic
Brief -
Use Motion Graphics to explain the D-Link Smart Home Security Kit all-inclusive of a home hub, a security camera that connects to the D-Link smartphone app, one door and one window motion sensor, and a loud siren that goes off when the system detects an intruder, and a smart plug to control house lights remotely. Execution - We worked alongside one of our voice over artists to record a bespoke script explaining some shocking statistics about home security and explaining ways in which to make your home safer in the depths of winter. The video was heavily reliant on vector based minimalist graphics animated on screen showing each product and its strengths in the home. We incorporated D-Links brand guidelines and style guide to ensure the video would fit alongside their product line and branding. |
Outcome -
D-link were very happy with how the motion graphic animated video turned out. The simplistic and clean style made it easy to understand each of their products. This video was posted on their website and across social channels. |